Pngs Reva Diamond Jewellery IPO

Incorporated in 2004, PNGS Reva Diamond Jewellery is engaged in the jewellery business. The company offers different types of jewellery made using diamonds and precious and semi-precious stones, which are studded into precious metals such as gold and platinum. All products are offered under the brand name, "Reva". The company offers a wide range of products, including rings, earrings, necklaces, pendants, solitaires, bangles, bracelets, mangalsutra, nose rings, and chains to cater to diverse customer segments and occasions. As of September 30, 2025, it has 13 distinct jewellery collections, includes in-house design team and curated selections from our third-party manufacturers and Karigars. As on the date of RHP, the company had 34 Stores across 25 cities in the states of Maharashtra, Gujarat, and Karnataka, aggregating across an area of 647.15 Running Feet. Its stores are operated under Franchise owned and company operated (FOCO), franchise owned and franchise operated (“FOFO”), and company owned and company operated (“COCO”) model. Competitive Strengths: The brand value and the legacy of our Promoters contribute to our market position, customer trust, and operational stability. The experienced Board of Directors provides diverse expertise across finance, business, retail and jewellery, which contributes to decision-making and long-term value creation. Regional expertise across Tier-1, Tier-2 and Tier-3 cities in Maharashtra, Gujarat and Karnataka contributes to overall operational efficiency while also building community trust and loyalty, word-of-mouth advocacy and brand reputation in the region. Diversified product portfolio across categories and price points helps us to stay ahead of changing consumer preferences

Funding expenditure towards setting-up of 15 New Stores Marketing and promotional expenses related to the launch of the 15 New Stores, aimed at enhancing local brand awareness and visibility of our flagship brand, “Reva”, in their respective areas General corporate purposes